Sunday, December 15, 2013

Digital Music Distribution

Within the past fifteen years, music has made a huge transformation, as well as the rest of the entertainment industry. Because of the burst in technology, all entertainment has gone digital. Many people see this to be a good movement because of the ease of distribution. Others see this as a bad movement. Companies are shutting down and going out of business.

In the film industry, places like blockbuster have closed down their stores because of the digital movement. Many small music stores are being closed because of the movement as well. Even places that offer all aspects of the entertainment industry, such as FYE (For Your Entertainment), have been shut down. This caused a lot people to lose jobs and money. No one wants to buy the physical representation of music anymore if they can get the music as a file.

The upside of the digital age is the simplicity of obtaining music. There are countless websites that offer music downloads. Some of the main sites are iTunes, Amazon, and Google Play. With sites such as iTunes, buying music digitally ensures that the consumer will always have the product. Once a song is purchased, it can be downloaded again for free, if it gets deleted. Every department in the entertainment industry is moving in this direction. It gives security and simplicity to the consumer.


The only flaw to the digital distribution is the piracy. Physical products are not simple things to steal. It takes planning and it is very risky to do. Now that music is mainly digital, people steal music or violate rights all the time, and many do not even know. Music is very easy to duplicate, and computers make that easier than it has ever been. The music industry will always be a battle zone of rights and money, but is the digital movement really a good revolution?

References:

Gibson, D. (2008, March 25). Shocking news: record stores keep closing. Retrieved from

Go-Gulf. (2013). Online piracy in numbers – facts and statistics [infographic]. Retrieved

The Difference Between Music Publishing and Distribution

Recently, people have been getting confused about the process of getting music out on the market. Because of the technology we have today, people believe that music publishing and music distribution are one in the same. Although this could seem possible because of the technological boost, they actually have two different processes. This will always cause them to be two different jobs.

Music Publishing is normally for the sheet music and compositions. This is where the writer or composer would collect his or her share of the royalties. It can also just be the finished product of the music, whether it is the sheet music or the sound recording. “We register your works with the global rights organizations and digital stores around the world(TuneCore, 2013). Many artists do not feel that they need Publishing Administration, but if they want money for the composition or sheet music, they have to publish everything.

Distribution is the step after publication. Something can be published and never go on the market. In retrospect, something can be distributed, but never published. Distribution is simply putting the music out there for consumers. Distribution can be in-stores, online shipping, or online downloads. “Distribution is the act of making the score publicly available and accessible – getting it to stores, selling it online” (Tobenski, 2013). With today’s technology, and the future to come, music can be bought and distributed virtually any way possible.


There are many different sites that can be utilized by novice artists. Some of these sites specialize in both Publishing Administration and Music Distribution. A few to list would be CDBaby, TuneCore, and Taxi. There is also the option of sending music into studios to see if they will publish and distribute everything. The only downside to that choice is that many studios do not accept unsolicited music. This means that the artist has to obtain a manager to promote his or her music. It also means that the artist has to lose more money. The simplest way for a novice artist to get money out on the market without everyone claiming ownership would be to use one of these sites.

References:

Tobenski, D. (2010, June 24). Why self-publish? part 3: the difference between

TuneCore. (2013, January 15). What is the difference between music distribution and
publishing administration? do i need publishing administration?. Retrieved from http://help.tunecore.com/app/answers/detail/a_id/255